Privacy Policy

Last Updated: June 2020

HRA respects the privacy of visitors to its websites, and respect the interest that visitors to our websites have in understanding how HRA collects, uses, and discloses their information through this website and all other websites, or online services which are linked to this Privacy Policy (collectively, the “Websites”).

This Privacy Policy explains how HRA Pharma America Inc. (“HRA Pharma,” “we” or “us”) collect, use, disclose and retain information about you when you access or use our website www.ella-now.com and other websites, online products and services that link to this Privacy Policy (collectively, the “Services”).

We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of the policy and, in some cases, we may provide you with additional notice (such as adding a statement to our homepage or sending you a notification). We encourage you to review the Privacy Policy whenever you access the Services or otherwise interact with us to stay informed about our information practices and the ways you can help protect your privacy.

– Information You Provide to Us: The types of information we may collect include: your email address, the content of your email, our response, and any other information you choose to provide.

– Information We Collect Automatically When You Use the Services: When you access or use our Services, we automatically collect information about you, including:

Log Information: We collect log information about your use of the Services, including the type of browser you use, access times (such as the date, time and length of your visit to our website), pages viewed (including the time spent engaging with specific content), your IP address and the page you visited before navigating to our website (only if you fail to access our website).

Device Information: We collect information about the computer or mobile device you use to access our Services, including the hardware model, operating system and version, unique device identifiers and mobile network information.

Location Information: We may collect information about the location of your device (at country level) when you consent to the collection of this information. For more details, please see “Your Choices” below.

We use various technologies to collect information, including cookies and web beacons. Cookies are small data files stored on your hard drive or in device memory that help us improve our Services and your experience, see which areas and features of our Services are popular and count visits. Web beacons are electronic images that may be used in our Services or emails and help deliver cookies, count visits and understand usage and campaign effectiveness. For more information about our use of cookies, and how to disable them, please see our Cookie Policy.

Use of Information

We may use information we collect about you for various purposes, including to:

– Provide, maintain and improve our Services;

– Send you technical notices, updates, security alerts, support and administrative messages;

– Respond to your comments, questions and requests and provide customer service;

– Communicate with you about products, services, offered by HRA Pharma and others, and provide news and information we think will be of interest to you;

– Monitor and analyze trends, usage and activities in connection with our Services;

– Determine the efficacy of our promotional campaigns;

– Personalize and improve the Services and provide content or features that match user profiles or interests;

– Manage information regarding adverse effects or quality claims to comply with our legal obligations;

– Link or combine with information we get from others to help understand your needs and provide you with better service; and

– Carry out any other purpose described to you at the time the information was collected

We may share information about you as follows or as otherwise described in this Privacy Policy:

– With vendors, consultants and other service providers who need access to such information to carry out work on our behalf;

– In response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law, regulation or legal process

– If we believe your actions are inconsistent with our user agreements or policies, or to protect the rights, property and safety of HRA Pharma or others;

– Between and among HRA Pharma and our current and future parents, affiliates, subsidiaries and other companies under common control and ownership; and

– with your consent or at your direction.

We may also share aggregated or de-identified information, which cannot reasonably be used to identify you.

We may allow others to provide analytics services and serve advertisements on our behalf across the Internet and in applications. These entities may use cookies, web beacons, device identifiers and other technologies to collect information about your use of the Services and other websites and applications, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in apps, links clicked and conversion information. This information may be used by HRA Pharma and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our Services and other websites and better understand your online activity. For more information about interest-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please visit www.aboutads.info/choices.

HRA Pharma takes reasonable measures to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction.

Location Information

The settings of your Internet browser or mobile device may allow you to stop sharing your precise location with HRA Pharma or others. You can stop our collection of this information at any time by deactivating location sharing function on your phone or mobile device.

Cookies

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Removing or rejecting browser cookies does not necessarily affect third party flash cookies used in connection with our Services. To delete or disable flash cookies please visit https://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html for more information. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.

Contact Us: If you have any questions about this Privacy Policy, please contact us via email to dataprivacy@hra-pharma.com or by post to HRA Pharma America Inc., 36 Cattano Avenue Suite 400, Morristown, New Jersey 07960, USA.